On March 18, Porsche held an online press conference to announce its 2021 financial report and make a detailed report on the future development trend and goals of electrification. Throughout the 2021 fiscal year, Porsche is once again "one of the most profitable car manufacturers in the world", with record highs in both operating income and sales margin.
Chairman of the Porsche Global Executive Board (left): Mr. Obermou, and Vice-Chairman and Member of the Porsche Global Executive Board, Finance and Information Technology (right): Mr. Maxg. Announcement of Porsche's business revenue for fiscal year 2021.
Porsche's operating income climbed to €33.1 billion in 2021, an increase of €4.4 billion from the previous fiscal year and an increase of 15% year-on-year (operating income in FY2020 was €28.7 billion). Profit from sales was EUR 5.3 billion, an increase of EUR 1.1 billion (27 percent) from the previous fiscal year. As a result, Porsche achieved a return on sales of 16.0% in FY2021 (14.6% in the previous fiscal year). Global net cash flow increased by €1.5 billion to €3.7 billion (previous fiscal year: €2.2 billion).
In 2021, Porsche generated revenue of 33.1 billion euros and operating Li Rui of 5.3 billion euros, with a return on sales of 16%. These are all New Porsche Highs.
In 2021, Porsche delivered 301915 new vehicles to customers worldwide. It was also the first time that Porsche exceeded 300,000 vehicles, a record high. Among the highest-selling models are the Macan (88,362 units) and Cayenne (83,071 units), and the Taycan delivered a total of 41,296 units, more than doubling the volume of deliveries, even exceeding the sales of 911's 38,464 units.
Porsche deliveries by geography in 2021
Last year, Porsche's deliveries increased in all sales regions around the world, and China once again became the largest single market. The Delivery Volume in the Chinese market reached nearly 96,000 units, up 8% year-on-year. Porsche's North American market grew significantly, with deliveries in the U.S. exceeding 70,000 units, up 22% year-on-year. The European market has also seen very positive growth: in Germany alone, Porsche's new car deliveries have increased by 9 percent to almost 29,000 units.
Previously, Porsche had already announced that it would be carbon neutral by 2030. Last year, the proportion of all new Porsche cars delivered in Europe was nearly 40%, including plug-in hybrid models and pure electric models. By 2025, sales of electric models are expected to account for half of Porsche's overall sales, including pure electric and plug-in hybrid models. By 2030, the proportion of pure electric vehicles in new vehicles is planned to reach more than 80%.
Porsche currently plans to allocate 15 billion euros for electric mobility and digital transformation by 2025. Porsche has also planned to present all 718 sports cars in pure electric form by the mid-20s. That is to say, this generation of cage 718 is likely to be the last generation of fuel version of the 718 model. In addition, Porsche also intends to launch a pure electric Macan and a hybrid version of the Porsche 911 to further accelerate the electrification process of the Porsche brand.
In China, Porsche continues to accelerate the electrification process around the product and car ecology, and at this year's Beijing Auto Show, Porsche will launch two Taycan derivative models, the Taycan GTS and the Taycan Cross Turismo, which will not only make their debut in Asia, but also launch pre-sales. At that time, Porsche's lineup of new energy models in China will be expanded to 21 models.