Male celebrity endorsement makeup is not a new thing, every day to open Weibo, you can encounter a variety of different male celebrity beauty ads open screen.
Among them, there are still many brands with aesthetics very online. Not only did they sell the products, but they also photographed the beauty of the love beans, and people were willing to pay their wallets.
Today we will take a look at what tom Ford has been known for male stars who can shoot beauty commercials
Tom Ford is arguably the clear stream of the beauty advertising world.
How well does Tom Ford know [we women] consumers? I still remember the Lips & Boys series they named after male stars, the concept came out, how many people regardless of the color are all in, just to experience the feeling of the male god's name painted on their lips.
This is also particularly evident in the promotional blockbusters they shoot for male stars.
For example, some time ago, Liu Xianhua took a group of Tom Ford materials that made people shout for help, abs with lipstick, who can carry this!
In addition, the lipstick blockbusters taken by Zando and Mika were also impressive, and the products, light and shadow, and movements were particularly well coordinated.
Although there is no real upper lip, it also makes people feel that it is a lipstick advertisement, and at the same time, the high-level light and shadow texture and the faces of the two male models weaken the grease of the action, leaving only endless reverie. I'd like to call it the ceiling of pure lust.
This must not only understand consumers, but also understand male celebrities very well in order to play the advantages so perfectly.
In particular, when they photographed their own image ambassador Zhu Yilong, they always focused on portraying Teacher Ju's notoriously affectionate eyes.
Whether it is pat lipstick or perfume, they all look at you so gently, look at you, and see that people only want to say that I buy, I can't buy it!
The phrase that beauty is the primary productive force is really understood by you Tom Ford.