There is a not-so-objective view circulating on the Internet: there are still a few people watching TV dramas, and only the elderly are watching.
In fact, it is accurate to say that the traditional TV users are mostly elderly, and many middle-aged and young people have become online television, computers, tablets and mobile phones, and the channels for watching TV dramas are not only TV stations, but major video platforms.
With the advancement of technology, the population data of watching TV series can already make a statistical analysis, and what dramas female audiences love to watch and what dramas male audiences love to watch have very important reference value for producers, screenwriters and directors of TV series.
On January 20, 2022, Tencent released the 2021 entertainment white paper, which has a survey result for the audience "What TV dramas male audiences are watching in 2021", from the TOP100 TV series that watch the popularity, lists the top ten dramas with a high proportion of male audiences, let's take a look:
1. "Knife Line in the Snow", male audience accounted for 66.8%
In other words, two-thirds of the audience for "Knife Line in the Snow" is male, which is also in line with the attributes of the original novel of the same name in the TV series.
In addition, carrying blood feuds, crossing the rivers and lakes, loving people as companions, confidants with each other, friends do not give up, this state is simply tailor-made for men who have had jianghu dreams since childhood, and it is difficult not to be chased by men.
2. "Mountains and Seas", male audience accounted for 66.7%
A TV series full of reality, struggle, inspirational color, douban score of 9.2, why can male audiences account for two-thirds?
This is probably one reason why Lu Yao's famous book "Ordinary World" is called "the Bible of young people" by many readers, men have their own spirit of struggle, and the more difficult the environment, the more they can stimulate men's fighting spirit.
3, "My Time, Your Time", male audience accounted for 59.7%
This is the sequel to "Dear, Dear", and some people may be surprised why such a drama attracts more male audiences than female audiences, which is unreasonable, for at least two reasons:
The first is because the background of the film is a robot fighting competition, technology plus fighting, which is a natural male love to watch the element, in fact, just robots or just fighting is enough to stimulate male audiences, not to mention the two into one.
The second is because of Li Yitong, the appearance and temperament characteristics of the tiger goddess are actually very in line with the aesthetics of men, the Huang Rong she plays is praised by many people as no less than Weng Meiling, men watch dramas sometimes very straight men, good looks on the line, this good look naturally also includes actors, especially actresses, if the temperament is in line with male aesthetics, then chase the drama.
4. "Tianlong Eight Parts", male audience accounted for 55%
The Douban score is as low as 3.4, but this is not to say that the show has no highlights, at least Wang Yuyan, played by Wen Yongshan, looks good, besides, we are not discussing the number of male audiences but the proportion.
Wen Yongshan's appearance is not earth-shattering, but the temperament and acting skills are in place, she alone can attract a large number of male audiences, coupled with the "Tianlong Eight" martial arts drama and the classic original of the flow, the proportion of natural men is high.
5. "Flowers on the Sea", male audience accounted for 53.1%
A drama with a low score, Douban 3.8 points, is still more than half in attracting male audiences, of which the role played by female lead actor Li Qin should not be small, under the metabolic effect of the entertainment industry, Li Qin of the younger generation of actresses is a very good male audience eye.
6. "Female Psychologist", male audience accounted for 51.6%
Douban score 5.1, which is a relatively normal score in many modern dramas. Perhaps the first thing the show attracts men to is the professional field of psychology.
Male audiences generally have a relatively high respect for the profession, if a film and television drama is particularly focused and good at describing a certain profession, it can generally attract male audiences, which is determined by men's natural curiosity and like to delve into the characteristics, after all, it is not a bad thing to know more about the common sense of various industries.
7. "Douluo Continent", male audience accounted for 49.7%
To be honest, the Douban rating of more than 6.2 in this drama is quite good, and the popularity is high enough, but it is strange that the drama should be a higher proportion of male audiences, after all, this is a TV series adapted from a fantasy novel, and it is not adapted from a romance novel.
The answer may lie in xiao Zhan, the lead actor of the show, after all, Xiao Zhan has a large number of female fans, including young female audiences and many mother fans, driven by them, a TV series that should have a higher proportion of male audiences has become a higher proportion of female audiences.
You have to be convinced that sometimes the traffic thing can really pull the ratings.
8. "Set Sail: When the Wind Rises", male audience accounted for 49%
A typical period drama, the Douban score is as high as 7.7 points, which is a high score in the film and television dramas in recent years. Not only is it a period drama, but it is also set against the backdrop of a well-known large IT company, which has a natural appeal to male audiences, but I don't know why the female audience of the show also exceeds that of male audiences.
On the one hand, there may be some controversy about the prototype of the play, and this controversy is not the focus of most female audiences, some male audiences may stay away, and female audiences may not. On the other hand, it must be said that the main actors of the drama are well selected, whether it is Wu Lei or Hou Minghao, there are strong ratings guarantees for female audiences.
9, "Emergency Public Relations", male audience accounted for 48%
It is also an in-depth workplace professional drama, which belongs to the type that male audiences prefer, after all, in the era of self-media crisis public relations is a big topic, which used to be the patent of large enterprises and big stars, but in modern times, everyone may encounter a certain need for crisis public relations.
The problem is that the male audience of the show is actually less than half, why? Is the starring problem? Or is it a matter of plot?
10. "Si Teng", male audience accounted for 45.6%
A TV series with a fairly good reputation, Douban score 7.0, the plot is very attractive, don't look at the male audience accounted for less than half, but under normal circumstances, the proportion of male audiences in the drama should be lower, perhaps one of the ratings codes of this drama is the beauty to the limit of JingTian, before you can say that she is not popular, you can also spit on the acting skills, but it can not be denied that Jing Tian's acting skills, charm shows an upward trend, and the popularity of male audiences is quite high.
In summary, although the reputation of the TV series that entered the top 10 of the survey results is high and low, and the popularity is uneven, the proportion of male audiences is quite high, some are naturally attractive to men, and some are supposed to attract male audiences, but they are unexpectedly favored by male audiences.
Judging from the TOP10 list, there are three natural male dramas such as martial arts and fantasy, four workplace and professional dramas, two era and reality dramas, and one pure love drama. It can be seen that martial arts, fantasy, professionalism, workplace, era and reality are all elements that attract men to follow the drama.
Of course, just like sometimes female audiences will chase dramas just to see handsome guys, if there is a female star in a TV series that is particularly popular with male audiences, especially when the female star's temperament and role are particularly compatible, male audiences will also pay for her. At least four of the top 10 dramas in the top 10 list have distinct goddess drama characteristics, that is, they rely more on female lead actors to attract male audiences.
Combined, if you want to attract a male audience, martial arts, professionalism, reality, and goddesses, you always have to account for the same.